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Web Analytics

In business, the only thing that matters is results. But which results? There’s a lot of information out there and the only way you’re going to improve your business is by paying attention to the metrics that help you enhance your ROI. In internet marketing, that usually means you’re paying the most attention to your cost per acquisition and acquisitions per channel. But there are other performance metrics to monitor as well.

At Marshal Firth, our analysts help you to cross-reference your business objectives with various web analytics packages as a means to identify key metrics that really drive your business. Once we’ve customized an analytics package for you, we also install and test it on your site to make sure it operates with no disruptions.

From start to finish, we make sure you’re monitoring the metrics that matter so you can get the results that matter.

Contact us to learn more